Microsoft chief of the Directorate financial Chris Liddell
(For a list of participants: Microsoft)

In its fourth quarter conference on Thursday, Microsoft, head of the financial Chris Liddell said the company hundreds of millions of dollars in addition to their network of advertising.

“We make these investments easier,” said Liddell, said that the loss of drag and drop “to the rest of society. However, he said, pays off, taking into account the way the size of the online advertising market will be dozens of billion U.S. dollars.

Liddell said that the market is growing at 80 billion U.S. United States in 2012, making it one of the biggest growth potential for Microsoft.

This May-true, but it is also the region knows, the short-term weakness, the weakness Liddell said that raises its head in the last quarter should be for at least the next six months.

Hurry in the analysis of Microsoft’s activities could no longer be online, drag the mouse on the bottom line, Liddell said that it was not a forecast for the year 2010 or 2011.

“I can not promise that you will see a huge boom for the short term,” he said.

Microsoft says Liddell two thirds of the planned increase in costs associated with the management of the business increased by research.

Microsoft plans to a toolbar of the programme with the computer that people with other software, and the providers of Internet services and accelerate the introduction of their money Live Search. The company will also vertical acquisitions, “he said.

Microsoft has decided to increase investment in the economy came during the quarter, Liddell said that the fight Yahoo is less likely - especially after an offer Yahoo with Google ..

Liddell also said Microsoft in the last sentence of Yahoo, the search for a solution, he said the revenue guarantees 19.5 billion U.S. $ 26.5 billion U.S. 10 years ago.

In the first five years guaranteed Microsoft 2.3 billion U.S. United States. Since then, the two companies are in a position to confirm the operation, but at very different prices. If Microsoft again unilaterally pay Yahoo 3 billion U.S. dollars, while Microsoft is no guarantee of dropping from 1.6 billion U.S. United States unless Yahoo.

“We think our proposal is a good,” Liddell said. Yahoo also detailed proposals in respect of the arrangements for the submission, but have reached very different conclusions about the value of the proposal by Microsoft. Yahoo states in its declaration to be made from films that he for investors than 3 billion U.S. United States, received the guarantee that Yahoo sees 5 years to 10 years.